How Doofinder and Hyvä Create Better Magento & Adobe Commerce Stores
A smooth shopping experience is just as important as great products. If customers can’t find what they’re looking for quickly, they’re likely to leave. That’s where Hyvä and Doofinder come in. One brings speed and flexibility to Magento storefronts, the other makes sure customers get the right search results, fast. Together, they make searching, finding, and buying easier.
Doofinder: Smarter eCommerce Search
Great eCommerce search isn’t just about showing results, it’s about making sure customers find exactly what they need, fast. Trusted by over 10,000 websites in 52 countries, Doofinder is a leading Search and Discovery solution that doesn’t just deliver results, it delivers growth. It’s designed to handle real-world shopping behaviours, from typo-filled searches to browsing by symptoms or even images.
What Makes Doofinder Different?
- Instant, AI-powered search results – Search results appear in under 0.025 seconds, keeping customers engaged.
- Handles typos, jargon & voice/image searches – No more lost sales due to incorrect search queries.
- Customisable search experience – Tailor layouts, filters, and product cards to match your store’s style.
- Searchandising tools – Boost key products, manage out-of-stock items, and add promotional banners in search results.
- AI-driven product recommendations – Suggest relevant products based on real customer behaviour.
- Multi-Language & Multi-Currency Support – Doofinder supports over 30 languages & currencies, perfect for stores selling internationally.
- Real-time analytics – Understand how customers search and shop on your site.
Easy to Set Up, No Coding Needed
With Doofinder’s One-Click integration app, you can add an AI-powered search engine to your Magento store in under five minutes, no coding required. Whether you're a small store on the free plan or a larger retailer using a paid plan, Doofinder fits seamlessly into any operation.
How Doofinder and Hyvä Work Together
Hyvä makes Magento fast, flexible, and enjoyable to work with. Pair that with Doofinder’s advanced search, and you get an eCommerce experience where customers can find products effortlessly, whether they know exactly what they’re looking for or need a little help getting there.
- Customisable Product Displays – Add "Add to Cart" buttons, out-of-stock notices, and size selectors directly in search results.
- Fast Loading & Searching – Hyvä optimises Magento’s performance, and Doofinder ensures search results are just as quick.
- Easy for Developers & Merchants – Both tools are simple to implement and manage, freeing up time to focus on growth.
Success Story: Semprefarmacia

The Challenge
Semprefarmacia needed a fast and efficient search solution to improve customer experience and conversions. Their previous CMS made integration difficult, and their existing search functionality often led to frustrating, unsuccessful searches.
Why They Chose Doofinder
With their new Hyvä-powered Magento store, built by DNA Factory, now delivering a fast shopping experience, Semprefarmacia turned to Doofinder to improve search results and drive more conversions. Key improvements included:
- Improving search relevance – Boosting key products and refining results with AI.
- Adding banners & promotions – Showcasing internal marketing campaigns and special promotions, including collaborations with partner brands, directly in search results.
- Handling complex search queries – Using synonyms and keyword clustering to ensure accurate results.
- Indexing more than just products – Blog posts, categories, and other key content to enrich the customer experience.
- Smart ranking & boosting rules – Prioritising search results based on price, stock levels, product pages, and even product images.
Doofinder helps us provide a search experience that meets customer expectations, delivering the optimal search result with minimal effort.”

Discovery Solutions
Semprefarmacia also uses Doofinder’s Product Recommendation Carousels, subtly helping customers discover relevant products based on browsing behaviour and preferences.
The Results
- +4.2% overall site conversion rate
- 12.7% conversion rate for users interacting with Doofinder’s search
With Hyvä’s performance-first frontend, Doofinder’s intelligent search, and DNA Factory’s expertise, Semprefarmacia now offers a seamless shopping experience - one that’s driving higher engagement and sales.
Doofinder + Hyvä: A Smarter, Faster Shopping Experience
Hyvä’s speed and Doofinder’s intelligent search make browsing and buying effortless. Together, they help merchants create a smoother, more intuitive Magento store for customers and teams alike.
Want to learn more? Visit doofinder.com